Our mission
h.u.e coffee co. was established to transform the coffee drinking scene in Asia by democratizing specialty coffee one cup at a time. Starting with you.
Coffee is the second most consumed beverage in the world, but we believe it is much more than just a commodity. We’re confident that by providing you with best-in-class, seasonal, freshly roasted specialty coffee beans via a customizable subscription, we will elevate your everyday coffee into a one-of-a-kind experience.
How you get started




New experience every month
The best coffee is often seasonal, that is why we insist on curating the most seasonally apt experience (different coffee beans) for each of the flavor profiles every month.
Allowing you to be adventurous yet still within your comfort zone.
Coming roast dates:
10 Apr 2023 | 14 Apr 2023
We ship our coffee 3 - 4 days after roasting,
Perfectly timed for you to enjoy the coffee at its optimal state.
Shop your experience
Coffee Concierge
Looking for some guidance on crafting your experience? Our coffee concierge is here to help.
Let our coffee concierge guide you through a world of sensories into your own personalised cup of coffee.
